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Training for growth and retention teams. Win Better, Retain Better Business.

Join now and start winning and retaining better business today. 

TRUE NORTH©
VIRTUAL LEARNING ACADEMY 

Transformational training for growth and retention teams 
Win better, retain better business.

TRUE NORTH© is a learning academy designed to help growth and retention teams excel in winning and retaining business. It offers skills and methodologies to build strategic partnerships, ensuring long-term, profitable, and mutually rewarding relationships with clients. The program includes the following modules and can be completed at your own pace: 

I. THE IMPORTANCE OF THE PARTNERSHIP FOUNDATIONS OF TRUST 
II. HOW TO SUCCESFULLY MANAGE YOUR CLIENT PORTFOLIO 
III. STRATEGIC ACCOUNT PLANS THAT DRIVE VISIBILITY AND IMPACT 
IV. COLLABORATIVE SOLUTIONING THAT DRIVES ALIGNED OUTCOMES 
V. DESIGNING PARTNERSHIP ARCHITECTURE FOR SUCCESS 
VI. THE TRAITS OF SUCCESFUL GROWTH LEADERSHIP 


TRUE NORTH© is available as a two-and-a-half-day face-to-face workshop or as a self-paced course over a few weeks. Tailored plans are available based on the size of your team to optimize your growth and retention results.  
 

THE 6 KEYS TO SUCCESFUL STRATEGIC PARTNERSHIPS 

TRUST

Trust is the foundation of any successful business relationship. Establishing trust with clients leads to increased loyalty, repeat business, and referrals. It also facilitates open communication, which is essential for understanding client needs and delivering exceptional service. Trust reduces friction and misunderstandings, enabling smoother collaborations and more effective problem-solving. 

PORTFOLIO

A well-managed portfolio allows teams to showcase their best work, demonstrating their capabilities and successes to potential clients. It provides a comprehensive view of what the team can offer, making it easier to match services to client needs. A strong portfolio builds credibility and serves as a powerful tool in negotiations and business development. 

STRATEGIC ACCOUNT PLANS

Strategic account plans are crucial for managing and growing key client relationships. They help teams identify opportunities, set goals, and allocate resources effectively. These plans ensure that efforts are aligned with client objectives, leading to higher satisfaction and stronger, more profitable partnerships. They also provide a roadmap for continuous improvement and long-term success. 

COLLABORATIVE SOLUTIONING

Collaborative solutioning involves working closely with clients to co-create solutions that address their specific challenges and goals. This approach fosters innovation, enhances client engagement, and ensures that the solutions provided are highly relevant and effective. It also builds stronger client relationships, as clients feel valued and involved in the process. 

PARTNERSHIP ARCHITECTURE

The architecture of partnership refers to the framework and practices that support strong, sustainable partnerships. This includes clear roles and responsibilities, effective communication channels, and mechanisms for conflict resolution. A solid partnership architecture ensures that both parties can collaborate effectively, adapt to changes, and achieve shared goals. 

GROWTH LEADERSHIP

Growth leadership is about inspiring and guiding teams towards continuous improvement and expansion. Effective growth leaders foster a culture of innovation, encourage proactive problem-solving, and drive strategic initiatives. They help teams navigate challenges and seize opportunities, ensuring sustained growth and success for the organization and its clients. 

By focusing on these six pillars, TRUE NORTH© equips growth, retention and operations teams with the essential skills and strategies needed to build and maintain successful business relationships, driving long-term growth and retention. 

JOIN NOW

Win Better, Retain Better Business

Plans are based on the size of your team to optimize your results.

  • TRUE NORTH© VOYAGER

    199$
    1 Individual Membership
    Valid for 12 months
  • TRUE NORTH© EXPEDITION

    1,099$
    Membership for teams of 6 or less
    Valid for 12 months
  • TRUE NORTH© ODYSSEY

    2,099$
    Membership for teams of 7 to 12
    Valid for 12 months

TRUE NORTH© ENTERPRISE
Please contact us for pricing for teams of 12 or more.

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